Strategy-focused communication

01 — Introduction

I am a seasoned communications and brand strategist with a decade of industry experience, complemented by a robust background in art and design. Currently, I co-lead a communications team of four, crafting impactful stories and content that foster positive community engagement for California's 17th-largest school district. My expertise lies in storytelling, brand strategy, media relations, and RPIE-focused communication planning, ensuring every project I manage delivers measurable results.

02 — Experience

In my current role as Community Relations Manager, I have spearheaded district-wide initiatives, including launching the ParentSquare platform across 50+ school sites. In 2024 I achieved a 1.17k twelve-month individual task completion rate and a 5.2k completion rate for my managed team. My previous experience as a Graphic Design and Digital Content Specialist includes rebranding an entire district, developing brand standards, and optimizing efficiency through intake systems and employee training. With a track record of driving innovative solutions, I bring a blend of creativity, strategic planning, and leadership to every project.